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Writer's pictureJayshree

7 KEY BRAND VISUAL TOUCH POINTS TO CONSIDER AS A BUSINESS COACH BOSS BABE

YOUR BRAND LOGO

I won't tell you what it should look like, but ensure it shows some personality and doesn't look like its simply typed out and for the love of god, DON'T USE SCRIPT FONTS HERE!

Brand Logo and Variations created for a Business Coach by Jay Design Studio
Brand Logo and Variations created for a Business Coach by Jay Design Studio

COLOUR PALETTE

I won't tell you what colours you should use but I want to give you permission, IT'S OKAY TO MOVE ON FROM PASTELS!

Brand colour palette picked for a Business Coach by Jay Design Studio - Moroccan Blue, Fire Orange and Black
Brand colour palette picked for a Business Coach by Jay Design Studio

BRAND IMAGERY

I won't tell you how to sit (F, NO!). But let loose and show your personality. It's your time to shine! Big smiles, bold outfits and a margarita in hand is a great brand photo in my opinion.


BRAND TYPOGRAPHY

I won't tell you which font to use, but don't use more than 2. Everyone knows that THREE IS A CROWD.



WEBSITE DESIGN

I won't tell you what to offer, but it better be the best love letter your ideal client has ever read. Bonus: If all the previous points come together in a sleek format in your website...then its just *Chef's kiss*.


Website Design created for a Business Coach by Jay Design Studio
Website Design created for a Business Coach by Jay Design Studio


PACKAGING AND BUSINESS CARDS

I won't tell you which is the best paper to use but do remember to include a QR code that links to your entire digital directory (Website and Socials). No one's got the time to type anymore!


Business Cards designed for a Business Coach by Jay Design Studio; Brand Identity Design USA
Business Cards designed for a Business Coach by Jay Design Studio

SOCIAL MEDIA

I won't tell you what to post, that's a job for your SMM. But if I found out that you used script font in your Carousels for TITLE??...I WILL HUNT YOU DOWN AND FIX IT!

Instagram Grid visual of a Business Coach page Before and After branding by Jay Design Studio

And those are the basics but...if you want to see more of what I created for my business coach, click here


PS., If you want me to tell you everything that I won't tell you here, you need to contact me here. 


I will see you on the other side, OK Byeeee!

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