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DESIGN JOURNAL
Jun 263 min read
HOW TO STAND OUT AS A FASHION BRAND?
Here's why some fashion brands are able to easily charge a price that you can't imagine putting on your price tag.
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Mar 212 min read
HOW TO KEEP YOUR AUDIENCE HOOKED TO YOUR WEBSITE?
I am going to spill secrets on how I created an engaging website for my audience. PS., None of what you read here requires coding
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Aug 14, 20223 min read
BRANDING IS A LOVE STORY!
If I were to explain why branding is so important for your business, I would say ‘Branding is the love story...
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Dec 12, 20215 min read
WHAT FACTORS MAKE A LUXURY BRAND?
Lately I have been having difficulty wrapping my head around businesses that have the title of being a luxury brand but don’t really act...
112 views0 comments
Dec 3, 20214 min read
How India drove Cadbury away from sustainable packaging.
I am not sure if you feel the same but the excitement of tearing off the paper wrap and peeling the gold foil off Dairy milk to take a...
1,146 views0 comments
Nov 20, 20215 min read
How Brands gain loyal customers? - The curious case of Bobbi Brown Cosmetics
What is the factor that makes someone choose a brand over another? Is it the product quality? Accessibility? Affordability? Maybe. But...
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