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DESIGN JOURNAL


Jun 26, 20243 min read
HOW TO STAND OUT AS A FASHION BRAND?
Here's why some fashion brands are able to easily charge a price that you can't imagine putting on your price tag.
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Mar 21, 20242 min read
HOW TO KEEP YOUR AUDIENCE HOOKED TO YOUR WEBSITE?
I am going to spill secrets on how I created an engaging website for my audience. PS., None of what you read here requires coding
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Aug 14, 20223 min read
BRANDING IS A LOVE STORY!
If I were to explain why branding is so important for your business, I would say ‘Branding is the love story...
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Dec 12, 20215 min read
WHAT FACTORS MAKE A LUXURY BRAND?
Lately I have been having difficulty wrapping my head around businesses that have the title of being a luxury brand but don’t really act...
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Dec 3, 20214 min read
How India drove Cadbury away from sustainable packaging.
I am not sure if you feel the same but the excitement of tearing off the paper wrap and peeling the gold foil off Dairy milk to take a...
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Nov 20, 20215 min read
How Brands gain loyal customers? - The curious case of Bobbi Brown Cosmetics
What is the factor that makes someone choose a brand over another? Is it the product quality? Accessibility? Affordability? Maybe. But...
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