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DESIGN JOURNAL


How India drove Cadbury away from sustainable packaging.
I am not sure if you feel the same but the excitement of tearing off the paper wrap and peeling the gold foil off Dairy milk to take a...
Dec 3, 20214 min read
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How Brands gain loyal customers? - The curious case of Bobbi Brown Cosmetics
What is the factor that makes someone choose a brand over another? Is it the product quality? Accessibility? Affordability? Maybe. But...
Nov 20, 20215 min read
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