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DESIGN JOURNAL
Aug 302 min read
COLOUR PSYCHOLOGY IS BULLSH*T
This post will give you a new perspective on how you need to view and use the colours of your brand. Expert Advice from Brand Designer.
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Jun 263 min read
HOW TO STAND OUT AS A FASHION BRAND?
Here's why some fashion brands are able to easily charge a price that you can't imagine putting on your price tag.
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May 173 min read
WHY PERSONAL BRAND PHOTOSHOOTS ARE NECESSARY (AND FUN!)
I’m spilling all the tea on why brand photoshoots are an absolute must, and how you can rock one yourself!
23 views0 comments
Apr 132 min read
7 KEY BRAND VISUAL TOUCH POINTS TO CONSIDER AS A BUSINESS COACH BOSS BABE
YOUR BRAND LOGO I won't tell you what it should look like, but ensure it shows some personality and doesn't look like its simply typed...
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Mar 212 min read
HOW TO KEEP YOUR AUDIENCE HOOKED TO YOUR WEBSITE?
I am going to spill secrets on how I created an engaging website for my audience. PS., None of what you read here requires coding
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Mar 182 min read
THE DIFFERENCE BETWEEN A LUXURY BRAND AND YOUR BUSINESS
The biggest difference between a luxury brand and a regular brand selling the same item is hardly ever the product quality.
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Apr 26, 20223 min read
7 things to know before you get your brand identity designed
Brand identity design is an extremely crucial part of your business which makes or breaks the perception about your brand to your...
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Apr 8, 20224 min read
maybe you don't need branding yet...
Does your business need branding yet? Let's find out.
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Dec 12, 20215 min read
WHAT FACTORS MAKE A LUXURY BRAND?
Lately I have been having difficulty wrapping my head around businesses that have the title of being a luxury brand but don’t really act...
112 views0 comments
Dec 3, 20214 min read
How India drove Cadbury away from sustainable packaging.
I am not sure if you feel the same but the excitement of tearing off the paper wrap and peeling the gold foil off Dairy milk to take a...
1,147 views0 comments
Nov 20, 20215 min read
How Brands gain loyal customers? - The curious case of Bobbi Brown Cosmetics
What is the factor that makes someone choose a brand over another? Is it the product quality? Accessibility? Affordability? Maybe. But...
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